The rise of the dollar store – catering to a disappearing middle class with shrinking incomes has made dollar stores prosper in the last decade. In last decade Family Dollar grew by 62 percent in store count while U.S. population only went up by 8 percent.

Dollar stores for most Americans carry an odd sort of stigma.  In the past, these locations were seen as shopping hubs for the poor only.  Yet as we all know many in the once strong American middle class were thrown off the prosperity treadmill and into lower income brackets.  While companies struggle with growing dollar [...]